smooth head to toe
Gentle Waxing for Sensitive Skin
Expert waxing using premium elastic wax, natural skincare, and genuine care for every body and every skin type.
Est. 2012 · All Genders Welcome · Wesley Chapel & Riverview
Hypoallergenic Wax Available
Sensitive Skin Specialists
Licensed Estheticians
Face & Body Waxing
Natural Skincare
Inclusive for All Bodies

Est.
2012
Smooth with Care
iWAXu was created to provide a more comfortable waxing experience using premium elastic wax, gentle techniques, and personalized care.
After years of research and testing countless formulas, we developed our own exclusive elastic wax blend — all-natural, hypoallergenic, and designed for all skin types, including the most sensitive. Two locations. One standard of excellence.
All-natural elastic wax — gentler than traditional strip waxing
Hypoallergenic formula included for all facial services
All genders, all bodies, all skin types welcome — LGBTQ+ friendly
What We Offer
Bikini, Brazilian, Full Brazilian & Luxury Brazilian — all genders welcome.
Learn MoreReal Guests. Real Results.
"I've been going to iWAXu for over 3 years and I will never go anywhere else. The elastic wax is a total game changer — barely any pain and my skin stays smooth for weeks."
Samantha R.
Wesley Chapel
Our Secret Weapon
Every service at iWAXu uses our exclusive elastic waxes — developed for superior comfort and results.
Signature Elastic Wax
Standard — All Services
Our proprietary all-natural elastic wax flexes with the skin rather than pulling against it — delivering significantly less discomfort, reduced redness, and longer-lasting smoothness than traditional strip waxing.
Premium Hypoallergenic Upgrade
Included Free for Facial Services
Our hypoallergenic elastic wax is automatically used for all facial waxing services at no extra charge. For body services, it's available as an upgrade — ideal for guests with particularly sensitive or reactive skin.

all-natural.
all-gentle.
Why iWAXu?
Our exclusive elastic wax is formulated with all-natural, hypoallergenic ingredients — designed to be gentler on the skin and typically cause less redness than traditional wax. Some guests may still experience temporary redness or sensitivity depending on their skin type, medications, or other contraindications.
Every surface, every tool, every detail. We maintain strict sanitation protocols so you can relax completely — your safety is never an afterthought.
All genders. All bodies. All skin types. To ensure proper scheduling, service expertise, and the safest, most comfortable experience, we ask guests to book based on their current anatomy. Not sure which service is right for you? We're happy to help — just reach out before you book.
Premium-grade products, expert technique, and a refined experience — at prices that make professional care something you can return to regularly.
Over a decade of expertise, thousands of loyal guests, and a reputation built entirely on results and care across Tampa Bay.
Every member of our team is trained in Jema's signature elastic waxing technique — precise, gentle, and consistently effective.
Guest Loyalty Program
Every visit is an investment in yourself. We've built our rewards around consistency, community, and care.
Exclusive Loyalty Rewards
Beautiful skin shouldn't come with complicated pricing. At iWAXu, we reward loyalty and make our high-quality professional waxing more affordable for everyone.
New Guest Welcome
$10 Off
Save $10 on your first visit. Experience the iWAXu difference — on us.
Referral Rewards
$10 / Referral
Earn $10 in rewards for every friend you refer. The more you refer, the more you save — and referral rewards are stackable with other offers.
Stay on Schedule & Save
25%
Within 21 days
15%
Within 28 days
On select services. Consistency is the secret to smooth skin — we reward it.
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Wax Packs
Community Appreciation
10% Off
Every service, every visit — our way of saying thank you.
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Find Us
Established 2012 · Wesley Chapel & Riverview
The first inclusive waxing salon to offer Brazilian waxing in Wesley Chapel, iWAXu has been Tampa Bay's go-to destination since 2012. Every service uses our exclusive all-natural elastic wax — gentle, precise, and hypoallergenic as standard for all facial services.
iWAXu is the most trusted Brazilian wax salon serving Wesley Chapel, Lutz, and Land O' Lakes. Our all-natural elastic wax removes hair cleanly from the root with significantly less discomfort than traditional strip waxing. Bikini, Brazilian, Full Brazilian, and Luxury Brazilian available. All genders welcome.
Guests from Riverview, Brandon, Valrico, and Apollo Beach trust iWAXu for the most comfortable Brazilian wax in the area. Our elastic waxing technique is gentler, cleaner, and longer-lasting than traditional methods. Walk-ins welcome, online booking available.
Our bikini wax tidies and defines the bikini line using our gentle all-natural elastic wax. Ideal for guests who want a clean, precise result without a full Brazilian. Available at both our Wesley Chapel and Riverview locations — convenient for guests from Lutz, Land O' Lakes, and Brandon.
All facial waxing at iWAXu — including eyebrow shaping, upper lip, chin, and full face — is performed with our hypoallergenic elastic wax as standard at no additional charge. Gentle enough for the most reactive facial skin. Serving Wesley Chapel, Lutz, Land O' Lakes, Riverview, and surrounding areas.
Underarm waxing at iWAXu delivers smooth, long-lasting results with minimal irritation. Our elastic wax grips the hair — not the skin — making it one of the most comfortable underarm waxing experiences in Tampa Bay. Available at both locations.
Upper lip and chin waxing performed with our hypoallergenic elastic wax — included as standard for all facial services at no additional charge. Fast, precise, and significantly less irritating than traditional strip waxing. Convenient for guests from Lutz, Land O' Lakes, and Wesley Chapel.
From legs and arms to back, chest, and stomach — iWAXu offers comprehensive full body waxing services using our all-natural elastic wax. Suitable for all skin types, all bodies. Serving Wesley Chapel, Lutz, Land O' Lakes, Riverview, Brandon, and the greater Tampa Bay area.
iWAXu warmly welcomes male guests for all waxing services. Men's waxing — including back waxing, chest waxing, Brazilian waxing, and full body treatments — is performed with the same expertise, discretion, and all-natural elastic wax as every other service. Serving Wesley Chapel, Lutz, Riverview, and Tampa Bay.
Guests with sensitive skin, reactive skin, or a history of bad waxing experiences are in the right place. Our all-natural elastic wax is gentle by design — and our hypoallergenic formula is available as an upgrade for body services, or included as standard for all facial waxing. Trusted by guests across Wesley Chapel, Lutz, Land O' Lakes, and Riverview.
iWAXu has served the Tampa Bay area since 2012, offering professional waxing services and luxury skincare treatments across two convenient locations — Wesley Chapel and Riverview, FL. iWAXu is the known to be the first inclusive wax salon established in Wesley Chapel. Whether you're in Wesley Chapel, Lutz, Land O' Lakes, New Tampa, Riverview, Brandon, or anywhere in between, iWAXu is your closest premium waxing studio.
Every service at iWAXu is performed using our exclusive all-natural elastic wax — a proprietary formula developed after years of research. Unlike traditional strip waxing, elastic wax flexes with the skin rather than pulling against it, resulting in significantly less discomfort, reduced redness, and longer-lasting smoothness. Guests travel from across Pasco and Hillsborough County to experience the iWAXu difference.
iWAXu is widely regarded as the best Brazilian wax salon in Wesley Chapel, Lutz, and Land O' Lakes. Our elastic waxing technique removes hair cleanly from the root with minimal discomfort — even for first-time guests. We offer Bikini, Brazilian, Full Brazilian, and Luxury Brazilian services, and we welcome all genders. Guests from Zephyrhills and New Tampa also make the trip.
iWAXu Riverview serves guests from Riverview, Brandon, Valrico, Apollo Beach, and the surrounding Hillsborough County area. Our all-natural elastic wax delivers a gentler, cleaner Brazilian wax experience than you'll find anywhere else in the area. All genders welcome. Book online or call to schedule.
Our Wesley Chapel studio offers a full menu of luxury skincare treatments — from express facials and brightening treatments to microdermabrasion, chemical peels, and hydrojelly masks. Designed to complement your waxing routine. Serving Wesley Chapel, Lutz, Land O' Lakes, and the New Tampa corridor.
Now located inside Salon Lofts in Wesley Chapel / New Tampa at 1249 Bruce B Downs Blvd, Loft 1, Wesley Chapel, FL 33544. Relocated from Foggy Creek Rd in August 2025. Open Mon–Fri 8 AM–9 PM, Sat 8 AM–2 PM. Conveniently located for guests from Wesley Chapel, Lutz, Land O' Lakes, Zephyrhills, New Tampa, and the greater Tampa Bay area.
Call or text: 727-755-3929
10621 Tucker Jones Rd, Riverview, FL 33578. Open Mon–Fri 10 AM–8 PM, Sat 10 AM–5 PM. Conveniently located for guests from Riverview, Brandon, Valrico, Apollo Beach, and the greater Hillsborough County area.
Call or text: 813-438-3805
You deserve to be smooth
Book your appointment at iWAXu in Wesley Chapel or Riverview. Walk in feeling nervous, walk out feeling incredible.
